Creativity – the fun is in the surprise
By Ros Kindersley, Executive Chairman of JFL Search & Selection When Johnny called me out of the blue last year and asked if JFL would be interested in working with him on Creative Shootout, I immediately thought, ‘Yes!’ I have known Johnny
Film – Relive The Creative Shootout 2018 Live Final
At the 2018 Creative Shootout Live Final at BAFTA in London on 25th January, the team from specialist branded content agency Raw London saw off stiff competition from eight other finalist agency teams with its creative campaign for Charity of
The importance of creative candidates
By Edwina Goldman, Managing Director and Kate Shields, Social Media Executive of JFL Search & Selection Creativity is a hugely important aspect of PR. Big or small, making sure a knockout creative idea is part of your strategy will give a
The Circle of Live Creativity
By Tom Eatenton, Founder and CEO of Kru Live. When I started in the world of live events more than 20 years ago the creative process was linear from the top-down. A brand or their agency would develop an idea for